• Role → UI Design, UX Research
  • Tool → Figma
NAVI is a conceptual app that reimagines future travel experiences by seamlessly integrating travel planning with autonomous vehicle journeys. The user interface is crafted for maximum intuitiveness, focusing on effortless interactions for all users. Empowered by AI technology, my aim is to create an app where users spend less time planning and more time experiencing their journey.
Problems ↘︎
Through extensive research and interviews, I identified four common pain points associated with road trips.
Solution ↘︎
Features ↘︎
Quick and personalized itinerary creation

Users input their desired destination, dates, budget, and travel buddies, and the system generates an itinerary based on their preferences.

I use a card-like interface for a clear content and easy interactions. This approach makes it simpler for users to interact with itineraries and make informed decisions.
Organize reservations in one place

On the day of travel, users will find their reservations conveniently displayed on the home page. They can easily access their tickets or restaurant bookings, streamlining their travel experience.
Being flexible and adaptable to any changes.

Users can receive real-time traffic updates, with the system automatically adjusting their itineraries for them. If original plans don't work out, the app offers alternate options, ensuring a seamless and hassle-free travel experience.
Enjoy the experience of spontaneously exploring during road trip

Drawing from my own road trip experiences where unplanned moments were the most thrilling, I've designed my app to capture this excitement.

It alerts users to interesting sights they pass by, encouraging spontaneous exploration and enriching their journey with unexpected discoveries.
Smart Device Integration ↘︎
NAVI integrated with autonomous car & smart goggles for a seamless, unforgettable journey. This combination of advanced technology enhances the travel experience, offering convenience and unique, immersive exploration.
Smart Goggles ↘︎

Navigation: The smart goggles can use AR to help users to navigate to their destinations without having to constantly check their phone or GPS device.

Informational Content: The goggles could provide users with information about their surroundings, such as historical or cultural facts.
Autonomous Car  ↘︎

Smart system: Synchronized with NAVI system, follows itinerary and drives users to the destination.

Attraction Alert: Highlight interesting landmarks, attractions, or scenic routes as the user passes by.
Takeaway ↘︎
Working on my travel app has been a journey of discovery and learning, particularly in terms of future technology. Diving into the world of vehicle and smart goggle interfaces was a first for me, pushing me beyond traditional mobile app design. This process involved a deep understanding of the current landscape and potential advancements in technology, especially in the initial weeks. It was a period of significant growth and adaptation, laying the foundation for a project that not only challenged but also expanded my design horizons.
Navi's Process
Interviews ↘
I interviewed people who love to travel to understand their needs and pain points. This helped me gain real insights into their travel experiences, guiding my design to better meet their specific needs and preferences.
Competitive Landscapes ↘︎
I've reviewed the competition, scoped out their services, and pinpointed my opportunity.
Persona ↘
Creating a persona helps me to design with a specific user in mind, ensuring my UI/UX choices are tailored to meet real needs and preferences.
User Journey ↘
User Flow ↘︎
Ecosystem Diagram ↘︎
The ecosystem diagram shows how my app connects with elements like autonomous cars and smart goggles, mapping out the network vital for a smooth user journey.
Posture Studies ↘︎
In my posture studies, I focused on understanding user behavior and identifying potential pain points. This informed my design choices, making them more user-friendly.
Design Sytem ↘︎